Craft Compelling Stories That Get Results.

The only storytelling framework you need to connect with your audience, inspire action, and drive results

the Storytelling Canvas

5000+ downloads
used by teams at

gewerkt voor Vodafone en de SVB
gewerkt voor de hogeschool van Amsterdam, Atradius, Tudelft.

Why Use the Storytelling Canvas?

Whether you’re delivering a presentation, leading a meeting, or creating a deck, the Storytelling Canvas helps you craft narratives that engage and inspire your audience.

Presentations That Persuade

Structure your presentations and create narratives that persuade your audience.

Meetings That Matter

Craft your meetings around a clear narrative, to communicate your ideas effectively, align your team, and drive better outcomes.

1-pagers & decks

The canvas helps you structure; Pitching a new idea, sharing project updates, or research findings.

Run The Storytelling Canvas Session

Run a Story workshop

Learn about the Storytelling Canvas and use our guide to facilitate an internal meeting with your team to develop your story collaboratively.

Online Story Workshop

For remote teams, use collaborative tools such as Miro to run a Storytelling session to ensure everyone is on the same page.

Get Online Training

Sign up for our online course to learn how to use the Storytelling Canvas effectively, facilitate story meetings, and integrate it with other tools.

About the Creator

Casimir Morreau

Facilitator & Complexity Pilot

Casimir Morreau is a facilitator and coach who believes in the power of storytelling to drive positive change. Inspired by the ITU Innovation Canvas, Casimir adapted the Storytelling Canvas under Creative Commons. This framework distills his years of experience in leadership development, strategy, and group dynamics into an accessible format for crafting compelling narratives.

Connect or reach out here:

Frequently Asked Questions (FAQ)

What is the Storytelling Canvas?

The Storytelling Canvas is a comprehensive framework designed to help you structure compelling narratives for presentations, meetings, and project updates. It aids in aligning your team and inspiring action.

Why should I use the Storytelling Canvas?

  • Presentations That Persuade: Structure your presentations to engage and persuade your audience.
  • Meetings That Matter: Craft clear narratives for effective communication and better team alignment.
  • 1-pagers & Decks: Easily structure pitches, project updates, or research findings.

How can I download the Storytelling Canvas?

You can download the Storytelling Canvas for free by visiting our Downloads page.

Can I use the Storytelling Canvas for remote teams?

Yes, the Storytelling Canvas can be used for remote teams. Utilize collaborative tools like Miro to run a Storytelling session and ensure everyone is on the same page.

Is there any training available for using the Storytelling Canvas?

Yes, we offer online training courses. Sign up for our online course to learn how to use the Storytelling Canvas effectively, facilitate story meetings, and integrate it with other tools. Sign up for future training.

Who created the Storytelling Canvas?

The Storytelling Canvas was created by Casimir Morreau, a facilitator and coach inspired by the ITU Innovation Canvas. Casimir adapted this framework under Creative Commons to make it accessible for crafting compelling narratives.

How can I run a Storytelling Canvas session?

You can run a Storytelling Canvas session by following our comprehensive guide. We provide resources to facilitate an internal meeting with your team to develop your story collaboratively. Check out our Canvas Guide.

Where can I find more information about the Storytelling Canvas?

For more information, visit our Guide or Contact pages.

How many downloads has the Storytelling Canvas received?

The Storytelling Canvas has been downloaded over 5000 times and is used by teams worldwide.

How can I contact the creator of the Storytelling Canvas?

You can connect with Casimir Morreau through his website morreau.org.

For any other questions, feel free to reach out to us through our Contact page.